Monday marked a special day in the P1C calendar as we celebrated Creative Director Sara Garbini’s 5th anniversary with us! We are so lucky to have such a talented designer and look forward to many more years to come.
The McDonald’s social media manager ignited a huge Twitter thread after tweeting how no one asked about the person behind the account, only “when is the McRib coming back?” Responses from brands across various industries flooded in with some witty and heartfelt comments. So if you’re ever feeling Ba Da Ba Ba Bad we recommend giving it a read: https://bit.ly/34Eu3FX
It could be lonely this Christmas for the UK ad market as brands rein in spending following a trying year. Whilst ad spend is expected to fall by 10%, this figure is not as much as previously feared and is forecast to be offset by 2022. Will you be spending more or less on ads this year? https://bit.ly/3mv9QbV
Our tip this week was all about getting the most out of Facebook ads by installing a Facebook Pixel to your site. Whilst it’s tiny in name, a Facebook Pixel can have a big impact! You can track visitor actions and use the data to re-target visitors with ads at a later date. Pretty neat!