banner

Blog

blog

Weekly Comms Round-Up 12 – 16 October 2020


This week the P1C team has migrated back to working from home full time to make sure we’re keeping everyone as safe as possible by prioritising health and wellbeing. Whilst we will miss seeing each other in person, we’re making up for it with regular zoom calls and look forward to getting back into our London and Windsor offices soon!

Ad Campaign

A government-backed ad, which encouraged those working in the arts to reskill by turning to a career in cybersecurity, was scrapped after receiving backlash amid job losses in the arts. Various edits of the ad have circulated on social media pointing out how it is jobs in the arts that created the ad in the first place by highlighting roles such as copywriters, photographers and make-up artists. https://bit.ly/3lSk4ml

september_2020_04

Social Campaign

This week Save Night Clubs launched as an organisation to help save the industry. Nightclubs generate more than £3bn a year in income and employ 45,000, all of which have suffered since lockdown. In its striking first post, Save Night Clubs shared the financial impact of closures and urges the government to help. https://bit.ly/3k4CPT5

september_2020_03

Top Social Media Story

TikTok has partnered up with OpenSlate in the US to launch a Brand Safety Solution designed to verify and filter out inappropriate content and categories which may appear next to branded ads. The partnership aims to give brands confidence around the context of their ad placements and the ability to track where their campaigns appear. A great move from TikTok to ensure the continued safety of their users. https://bit.ly/2H9tkTY

september_2020_02

Tip of the week

Our tip this week was all about hashtags and how to maximise their usage. Create actionable hashtags, choose ones relevant to you and don’t forget about making ‘invisible’ ones on IG stories by matching the text to the background!

september_2020_01

AUTHOR
SPOTLIGHT

author img P1C Admin

Plus 1 Communications

Related Posts

Weekly Comms Round-Up 19 - 23 October 2020

Weekly Comms Round-Up 19 - 23 October 2020

23 October 2020 P1C Admin Social Media Story Exciting news for LinkedIn users! The platform story feature is now available
Read more
Weekly Comms Round-Up 5 - 9 October 2020

Weekly Comms Round-Up 5 - 9 October 2020

9 October 2020 P1C Admin It’s been full steam ahead this week at P1C as we set to work on exciting new projects! We’ve been working our
Read more


CONTACT

Hi, my name is this is my email* phone number and I wanted to talk to you about

 yesBy checking this box, you agree to receive Plus1 Communications updates and offers via email. All subscribers must be over the age of 16. Recurring automated marketing messages will be sent to the email address provided. You can unsubscribe at any time.View Terms of Use and Privacy Policy.