Happy Monday! We hope you had a great weekend, but now it’s time to kick off the week in style. Find out what we got up to last week with the latest edition of Monday Finds.
We spent last week counting down the days until today, but not just because it’s Valentine’s Day. As you read this, we’re all in the same room together for the first time this year – having a team meeting to discuss everything we’re up to at the moment.
Our team keeps on growing and growing, and last week we welcomed a new team member, Megan Cole, who’s just joined the Windsor office as a Social Media Executive. Everyone say hi!
This week we were hard at work writing and creating content for our clients, including a new blog on Cyber Security Associates about the malware you should be watching out for, which you can read here. Financial experts Aventur have also got a new blog up about how you can start setting up a budget, and you can check that out here.
On Kintsugi’s social media, we’ve been getting very spiritual and celebrating the palindrome date that was 2/2/22 – and looking forward to 22/2/22 in a couple of weeks. Take a look at their Instagram to find out more, and get some relaxation tips while you’re there.
Keep reading to discover some of this week’s biggest news stories and updates from the world of social media.
This week marked one year since Weetabix managed to divide the internet. On the 9th of February 2021, at 9:38am, the Weetabix Twitter account sent out a tweet encouraging people to stop having beans on toast and have baked beans on their Weetabix instead – the most divisive food creation since someone decided to put pineapple on their pizza. Most people were (quite rightly) confused and disgusted by what they saw, and the original tweet saw a pile-on from all kinds of brands, from KFC and Domino’s Pizza to Specsavers and Shakespeare’s Globe theatre – who said, of course, “To bean, or not to bean, that is the question.” Even the NHS, and the US embassy, got involved.
You can check out the original tweet here, and make sure to scroll down to see all the hilarious responses. Weetabix’s tweet, and all the other tweets deriding it, turned out to be a great opportunity for brands to showcase their voice and entertain people at the same time. The tweet was viewed over one billion times, and made headlines around the world. Weetabix even got a boost in sales in the weeks after, with one Sainsbury’s store selling Heinz beans and Weetabix together as a Valentine’s Day meal. So if you’re struggling to think of what to have for dinner tonight, why not try beans on Weetabix? It’s probably not that bad.
It's been a week like no other, as the nation mourns. Have a read of our latest Friday Finds blog to find out what… https://t.co/d71tJA5LKQFind out more